Manager, Commercial Monetization

Job Description

Responsibilities

• Yield & Monetization Optimization: Continuously monitor and optimize traffic allocation, buyer payout thresholds, and dynamic pricing models to maximize revenue per session and gross margin.
• Algorithmic & Tiering Mechanics: Partner directly with Data Science and Engineering to refine intent prediction models, buyer allocation logic, and yield-maximizing algorithms.
• Buyer & Routing Performance: Analyze buyer rejection rates, integration bottlenecks, and partner ROI to adjust real-time traffic routing rules and tiering strategies.
• Commercial Bridge to Technical Teams: Act as the internal commercial operator for Data Science, translating marketplace dynamics and unit economics into actionable SQL/Looker data models and engineering requirements.
• Reporting & Analytics: Build and maintain operational yield dashboards, tiering performance trackers, and dynamic bidding analytics.

Qualifications

• 8-10+ years of experience in performance ad monetization, marketplace yield management, or digital referral monetization (experience at MediaAlpha, QuinStreet, or similar insurance/financial platforms highly preferred).
• Strong technical analytics toolkit with hands-on proficiency in SQL and data visualization tools (Looker, Tableau etc.).
• Proven experience collaborating with Data Science / Machine Learning teams on bidding logic, algorithmic tiering, or yield optimization.
• Strong business acumen with a deep understanding of performance marketing unit economics (CPA, CPC, CPL, marginal yield).
• Digital marketing, including familiarity with performance marketing strategies, audience targeting, and analytics.
• Strong understanding of insurance carriers, products, and distribution models, preferred

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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