Sales Funnel Mapping & Customer Journey Toolkit

Description

Growth problems are usually funnel problems in disguise. This toolkit includes customer journey map
templates for service, e-commerce, SaaS and local business models, a funnel calculator that converts
traffic, conversion rates and average order value into revenue projections and shows which stage
improvement pays the most, a touchpoint audit and a stage-by-stage tactics library. The guide
explains awareness, consideration, decision, onboarding, retention and advocacy stages with
examples and the metrics to track at each one.