E-commerce Store Launch & Product Listing Optimization Kit

Description

Online shoppers decide in seconds, and the listing does the selling. This kit covers store setup decisions for Shopify, WooCommerce, Amazon, Etsy and eBay, including US sales tax basics, shipping strategy, payment options and returns policy. The Excel workbook plans your catalog with SKU structure, pricing, margins and inventory, and the product description templates provide formulas for titles, bullets, descriptions and image requirements that satisfy both shoppers and search algorithms. A launch sequence, an abandoned cart plan and a review generation plan complete the set.