Senior Marketing & BI Analyst

Job Description

• Analyse player behaviour, trends, and performance drivers across Casino, Sportsbook, and Poker
• Support Marketing, CRM, and VIP teams with actionable insights on retention, segmentation, player value, and lifecycle performance
• Evaluate acquisition performance across channels, including ROI, conversion, CAC, and LTV
• Write and optimise SQL queries to support reporting, analytics, and deep-dive investigations
• Build and maintain Tableau dashboards to monitor key business and marketing KPIs
• Ensure reporting accuracy and KPI consistency across data sources and business areas
• Deliver both ad-hoc and strategic analysis to support business decisions and growth initiatives

Does this sound like you

• You bring 4+ years of experience in BI, marketing analytics, or data analysis
• You have strong experience in the iGaming industry and understand key gaming and marketing KPIs
• You have advanced Excel and SQL skills and can write clean, efficient SQL queries (CTEs, joins, window functions, aggregations, performance tuning)
• You have experience working with Tableau (building dashboards, calculations, filters, parameters, basic LODs).
• You have excellent analytical skills and can translate data into meaningful business insights
• You are detail-oriented and care deeply about data quality, accuracy, and consistency
• You communicate clearly and work confidently with both technical and business stakeholders

Apply by clicking on the “Apply Now” button below!
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