Lead Generation Specialist

Job Description

Responsibilities

• Conduct cold outreach through email, LinkedIn, phone, and other channels
• Identify and contact staffing companies and recruitment-related businesses
• Qualify cold leads based on need, budget, interest, and decision-making authority
• Convert cold leads into Sales Qualified Leads (SQLs)
• Book meetings for the sales or partnership team
• Maintain accurate lead records in CRM
• Follow up consistently with prospects
• Track outreach activity, replies, meetings booked, and SQL conversion rate
• Support campaigns targeting staffing companies, recruiters, job boards, and HR service providers
• Work with internal teams to improve outreach messaging and lead quality

Requirements

• Experience in B2B lead generation or sales development
• Strong cold outreach experience via email and LinkedIn
• Ability to qualify leads and identify real business opportunities
• Good understanding of B2B sales funnels: cold lead, MQL, SQL, meeting booked
• Experience using CRM and outreach tools
• Strong written English communication
• Organized, target-driven, and comfortable with daily outreach KPIs
• Previous experience in recruitment, staffing, HR tech, or job board services is a strong plus

Preferred Skills

• Experience selling to staffing agencies or recruitment companies
• Familiarity with LinkedIn Sales Navigator, Apollo, Smartlead, Zoho CRM, or similar tools
• Understanding of CPA/CPC recruitment traffic models
• Ability to write short, clear, and effective outreach messages
• Experience booking qualified B2B meetings

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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