Google Ads Executive

Job Description

Responsibilities

Develop and implement Google Ads strategies that align with clients’ business goals and target audiences.
2. Manage all aspects of Google Ads campaigns, including account setup, keyword research, ad copy creation, bid management, budget allocation, performance tracking, and reporting.
3. Identify negative keywords and build strategies to increase sales through Google Ads.
4. Create and manage Google Shopping campaigns, including product feed optimization, bid management, and performance analysis.
5. Monitor and analyze campaign performance data, identify opportunities and issues, and implement optimization strategies to improve ROI and KPIs.
6. Communicate campaign performance updates, insights, and recommendations to clients in a clear, concise, and professional manner.
7. Stay up-to-date with the latest industry trends, best practices, and innovations in Google Ads and e-commerce advertising.
8. Participate in client meetings, presentations, and pitches as needed.

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