Digital Marketing Executive

Job Description

Job Details:

Position: Digital Marketing Executive

Experience: 4+ Years

Location: Hyderabad

Qualification: Bachelor’s Degree / MBA in Marketing, Digital Marketing, Communications, or a related field

Key Responsibilities:

• Develop and execute digital marketing strategies aligned with business and sales goals

• Manage and grow social media channels, content calendars, campaigns, and digital presence

• Plan and coordinate engaging content for social media, website, campaigns, and marketing platforms

• Plan, manage, and optimize Google Ads, Meta Ads, and other relevant paid campaigns

• Implement SEO strategies including keyword research, on-page optimization, content optimization, and organic growth

• Drive qualified B2B leads and coordinate with Sales and Business Development teams to improve conversions

• Manage website content, landing pages, digital user experience, and conversion journeys

• Track campaigns, leads, conversions, ROI, and performance using relevant analytics and reporting tools

• Monitor competitors, market trends, and digital opportunities to improve visibility and customer acquisition

• Use AI tools for content ideation, research, copy development, campaign planning, insights, reporting, and workflow optimization

Preferred Skills:

• 4+ years of hands-on experience in Digital Marketing, Performance Marketing, or a related role

• Strong knowledge of Google Ads, Meta Ads, SEO, social media marketing, content marketing, and B2B lead generation

• Good understanding of Google Analytics, Search Console, Meta Business Suite, conversion tracking, and digital funnels

• Strong content writing, communication, campaign planning, and analytical skills

• Good understanding of basic graphic design principles including layout, typography, colour, composition, and visual hierarchy

• Ability to create clean, professional basic designs using Canva and other design tools

• Experience in EV, Electrical, Energy, Infrastructure, Automotive, or related industries is preferred

• Creative, proactive, organized, and comfortable taking ownership of digital marketing activities

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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