Marketing Specialist

Job Description

Responsibilities

• Develop TikTok marketing strategies to boost visibility, engagement, and sales.
• Research market and competitor trends to keep content fresh and aligned with brand goals.
• Manage influencer campaigns — identify, collaborate, and maintain relationships with TikTok KOLs.
• Build and update a KOL database for efficient campaign management.
• Coordinate with internal teams and influencers to ensure smooth campaign execution.
• Track performance metrics (IMP, CPM, ROI), analyze data, and optimize strategies for better results.
• Assist with planning and executing paid ads across global social media.

Job Requirements

• Bachelor’s Degree in Marketing, Business Administration or equivalent.
• Experience in influencer marketing or social media marketing within the beauty/skincare industry (1 position) or fintech/e-commerce industry (1 position).
• Strong understanding of TikTok content, user behavior, and platform trends.
• Data‑driven, creative, and skilled in communication and project management.

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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