Art Director

Job Description

Responsibilities

• Lead visual identity and brand guideline development across our brand portfolio
• Art-direct all product, lifestyle, and campaign photography — including casting input, location scouting, on-set direction, and post-production oversight
• Develop key visuals and creative concepts for hero product launches, seasonal campaigns, and major retail moments
• Own the visual execution of catalogues, lookbooks, and all printed collateral
• Direct e-commerce creative across our websites and marketplaces (Shopee, Lazada, Tokopedia, TikTok Shop) — banners, product imagery, landing pages, livestream visuals
• Develop in-store, POSM, and retail visual systems for both flagship spaces and partner stores
• Oversee packaging design and product launch assets in partnership with brand and product teams
• Direct video and motion content for social, e-commerce, and retail screens
• Manage and develop the in-house design team (initially 1–2 designers) and a network of freelancers and external agencies
• Partner with country marketing teams across Asia to localise creative without breaking brand consistency
• Build and maintain a structured brand asset library accessible across markets

Requirements

• 8–12 years of experience in design or art direction roles, including agency and/or in-house experience on brands with significant retail or e-commerce presence
• A portfolio that demonstrates strong typography, layout, photography direction, retouching standards, and visual systems thinking — across a consistent volume of work, not just one or two hero pieces
• Direct experience art-directing photoshoots end-to-end: brief, casting input, on-set direction, retouching brief and review
• Background in sportswear, fashion, retail, FMCG, or consumer e-commerce
• Hands-on proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma
• Working knowledge of After Effects (or comfort directing motion designers); familiarity with Lightroom or Capture One for photo workflows
• Strong project management instincts — able to run multiple campaigns, shoots, and deliverables in parallel without dropping quality
• Comfortable working with leadership that sets creative direction and gives clear input, and with the autonomy to translate that into execution at pace
• Fluent written and spoken English; cultural fluency in two or more of MY, ID, VN, SG is a plus
• Experience integrating AI tools (Midjourney, Firefly, Runway) into design and production workflows is a plus
• Based in or willing to relocate to Kuala Lumpur

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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