Job Description
Responsibilities
- Key Responsibilities
Video Strategy and Planning
- Develop quarterly video content plans aligned with marketing priorities (productlaunches, events, campaigns, thought leadership)
- Identify which content formats work best as video: founder interviews, product demos, explainer animations, customer testimonials, event coverage.
- Collaborate with content and brand teams to turn written content into video scripts.
- Build a content calendar that balances evergreen explainers with timely reactive content
Video Production
- Founder thought leadership: Interview-style videos where founders explain tokenization, regulation, market trends (2-5 minutes)
- Product explainers: Screen recordings with voiceover showing how the platform works (1-3 minutes)
- Customer stories: Testimonial videos featuring institutional clients (co-produced with customers, 2-4 minutes)
- Educational content: 2-3 minute explainer videos on tokenization concepts,compliance, custody-
- Event coverage: Recap videos from conferences, summits, and owned events (1-2 minutes)
- Social-first content: Short-form vertical videos for LinkedIn and X (30-90 seconds)
Post-Production and Optimization
- Add motion graphics, lower thirds, captions, and branding overlays
- Optimize for each platform: aspect ratios, thumbnails, video SEO (titles, descriptions,tags)
- Create captions and transcripts for accessibility and SEO
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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