Head of Customer Value Management

Job Description

Here’s how you’ll put your skills into action:

• Customer Value Management: Lead the customer lifecycle strategy to increase retention, repeat borrowing, and customer lifetime value while delivering sustainable portfolio growth.
• Customer Insight and Data Analysis: Transform customer, portfolio, and campaign data into actionable insights that improve segmentation, increase repeat borrowing, strengthen repayment behaviour, and support better commercial decisions.
• Campaign Management and Optimisation: Design, test, and continuously improve customer lifecycle campaigns using experimentation and performance analysis to maximise engagement, conversion, and customer lifetime value.
• Leadership: Build and develop a high-performing international CRM team, creating a culture of ownership, collaboration, and data-driven decision making.
• Stakeholder Engagement: Build strong partnerships across Marketing, Risk, Product, Operations, Finance, and local market teams to balance commercial growth with responsible lending principles and deliver aligned customer outcomes.
• Governance and Performance Management: Establish clear KPIs, monitor portfolio performance, ensure compliance with regulatory and data privacy requirements, and continuously improve customer value initiatives through measurable results.
• Communication and language skills: Communicate confidently and clearly in English, adapting your language and style to suit diverse audiences. You’ll facilitate collaboration across international teams, ensuring shared understanding and smooth delivery across markets.
  

We also know that experience counts – and we believe that the following can support your success:

• Extensive experience leading Customer Value Management, CRM, or customer lifecycle strategies within financial services, banking, insurance, telecommunications, or another highly data-driven customer business.
• A proven track record of delivering measurable improvements in customer retention, portfolio profitability, customer lifetime value, and commercial performance through data-led decision making.
• Strong leadership experience managing cross-functional or international teams, combined with expertise in CRM platforms, marketing automation technologies, campaign optimisation, and stakeholder management.

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
#GraphicDesignJobsOnline
#WebDesignRemoteJobs
#FreelanceGraphicDesigner
#WorkFromHomeDesignJobs
#OnlineWebDesignWork
#RemoteDesignOpportunities
#HireGraphicDesigners
#DigitalDesignCareers
# Dynamicbrand guru