Developer & CRO Specialist
Job Description
What You Will Do
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Build custom landing pages, pre-landers, and advertorials from scratch for ecommerce DTC brands running Google and YouTube traffic
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Develop and execute A/B testing strategies across page layouts, copy, CTAs, social proof placement, and offer presentation
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Analyze user behavior data (heatmaps, session recordings, scroll depth, rage clicks) to identify friction points and conversion blockers
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Optimize page load speed, mobile responsiveness, and Core Web Vitals for paid traffic performance
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Collaborate with media buyers to align page messaging with ad creative and audience intent
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Build conversion-focused page templates that can be deployed rapidly across multiple client accounts
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Produce 10+ landing page variations per day across the client portfolio
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Implement tracking (GTM, GA4, conversion pixels) to ensure accurate attribution from landing page through to purchase
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Report on page-level conversion metrics and recommend iterative improvements based on dataWhat You Bring
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Proven experience building high-converting landing pages for paid traffic (Google, YouTube, or paid social)
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Strong front-end development skills: HTML, CSS, JavaScript. Comfortable building pages from scratch without relying solely on drag-and-drop builders
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Experience with landing page platforms (Unbounce, Instapage, Replo, Shogun, PageFly, or similar) AND the ability to custom code when needed
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Deep understanding of direct response principles: headline hierarchy, urgency, social proof, objection handling, CTA placement
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Experience with CRO tools: heatmaps (Hotjar, Microsoft Clarity, Lucky Orange), A/B testing platforms (Google Optimize, VWO, Convert), and session recording analysis
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Familiarity with ecommerce platforms (Shopify, Checkout Champ) and how landing pages integrate with product pages, carts, and checkout flows
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Understanding of page speed optimization and its impact on paid traffic quality scores and conversion rates
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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