Assistant Manager

Job Description

What you will own

• Own the social content engine across LinkedIn, and X, from idea to publish, including the calendar, formats, and the daily rhythm of posting
• Spot trends before they peak and decide fast which ones Cashfree has a right to play in, so we are early to the conversation rather than late to the meme
• Translate brand campaigns, brand stories, and creative storytelling that lands with both builders and business audiences
• Create content yourself, scripts, hooks, shoots, edits, carousels, so the output does not stall waiting on external production for every idea
• Grow followers and engagement across all three platforms against clear targets, and report on what is driving the growth
• Run a weekly performance read: what worked, what did not, what we double down on, and feed that back into the next batch of content
• Partner with the brand, product, and founder-branding teams so social amplifies the larger narrative instead of running parallel to it

Who you are

• 3-4 years growing social media accounts with real numbers to show for it, ideally in fintech, B2B SaaS, or a comparable industry
• You see content in everything and are not shy about saying so, you pitch ideas before anyone asks
• You bridge complex concepts and creative storytelling with ease, and can explain a payments product to someone who has never thought about payments
• You move on data, spot the patterns in what is performing, and reallocate fast toward what works
• You create content yourself and have a genuine knack for it, not only briefing others to make it
• Eccentric, creative, and analytical in equal measure, you live and breathe social and treat it as a craft

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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