Job Description
Responsibilities
- Develop conceptual designs for email, website, social media, branding, and other marketing channels utilized by the brands.
- Create marketing assets for email campaigns, web content, social media ads, and additional channels as needed.
- Produce proofs, wireframes and mockups aligned with task requirements and creative briefs.
- Manage design tasks from concept through final execution, ensuring alignment with brand standards and marketing goals.
- Design advertising, editorial, and social media visuals that support campaign objectives and drive engagement
- Execute branding and apparel marketing projects for Fairway Styles and other company brands.
- Demonstrate strong understanding of digital production standards, including proper file setup, image optimization, and responsive design principles.
- Apply a solid understanding of seasonal campaigns, promotional calendars, and product launches typical in retail to ensure timely, relevant creative output.
- Exhibit excellent time management skills to meet production schedules and deadlines.
- Participate in creative and marketing meetings, contributing ideas, presenting design concepts, and providing input on campaign strategy and execution.
- Stay current with design trends, continually researching new ideas, visual approaches, and best practices – including reviewing competitor as well as non-industry marketing assets to inspire innovation and maintain a competitive edge.
- Collaborate effectively with other designers, marketing team members, and cross-functional teams to deliver cohesive, high-quality creative work.
Qualifications
Education and Experience:
- Bachelor’s degree in graphic design or related field is preferred, not required.
- 3+ years of experience as a Apparel Graphic Designer or in a similar role is highly preferred.
- An updated portfolio showcasing past projects is required.
Design And Technical Skills
- Proficiency in design software, such as Figma, InDesign, Illustrator, Photoshop and Dreamweaver
- Experience in web design: HTML/CSS
- Strong understanding of visual design principles, including typography, layout, and color theory.
- Knowledge of animation and video editing is a plus.
- Familiarity with current and past design trends and thought leadership.
- Basic knowledge of online and social media marketing is preferred.
Problem-Solving And Creativity
- Outstanding creativity with a strong aptitude for problem-solving.
- The ability to see projects through from concept to completion.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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