Designer

Job Description

Responsibilities

• Own landing page, popup, and campaign creative work from brief to final delivery.
• Translate client goals, campaign strategy, and audience needs into high-performing visual experiences.
• Make thoughtful decisions around layout, messaging hierarchy, trust-building elements, visual flow, and calls-to-action.
• Balance brand consistency with conversion-focused improvements.
• Proactively identify design, UX, or conversion issues that may be limiting account performance.

Conversion Strategy & Optimization

• Review landing pages and creative assets with a performance mindset.
• Recommend improvements based on conversion data, user experience, campaign context, and industry best practices.
• Collaborate with Paid Media Managers and Marketing Strategists to improve lead generation outcomes.
• Support testing ideas for landing pages, popups, creative variations, offers, or page structure.
• Help evolve internal best practices as tools, platforms, and AI capabilities change.

Technical & Platform Execution

• Build, troubleshoot, and optimize landing pages across approved platforms.
• Apply working knowledge of HTML, CSS, JavaScript, CMS tools, integrations, and domain/DNS-related setup when needed.
• Ensure pages are properly optimized for mobile, speed, usability, and campaign tracking requirements.
• Support more complex design builds or technical requests that require stronger judgment and experience.
• Use AI, automation, and modern design tools responsibly to improve production quality and efficiency.

Requirements:

• A proficiency in design software such as Adobe Creative Suite and knowledge of design principles and typography.
• An understanding of conversion optimization principles and experience in creating designs that drive user engagement and action.
• Digital marketing knowledge to analyze data and metrics to identify trends and optimize design strategies for improved conversion rates.
• A strong creative vision and ability to generate ideas while being receptive to feedback and collaboration.
• Exceptional written and verbal communication skills .
• A portfolio showcasing a diverse range of design projects, with an emphasis on digital marketing materials and examples of successful conversion-focused designs.
• Have a strong grasp of HTML, CSS, and JavaScript to optimize design and improve page functionality.

Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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